RVO NEDERLAND NETWERKEFFECT
2021

A SHORT EXPLAINER ANIMATION BASED ON THE ‘SIX DEGREES OF SEPARATION’ THEORY. ACCORDING TO THE THEORY ANY PERSON ON THE PLANET CAN BE CONNECTED TO ANY OTHER PERSON ON THE PLANET THROUGH A CHAIN OF ACQUAINTANCES THAT HAS NO MORE THAN FIVE INTERMEDIARIES.IN THE EXPLAINER ANIMATION THIS THEORY IS SHOWN AND BROUGHT TO LIFE VIA PLAYFUL ILLUSTRATIONS THATS SHOWS WITH THE WORLDWIDE NETWORK OF RIJKSDIENST VOOR ONDERNEMEND NEDERLAND(RVO), AN ENTREPRENEUR WILL FIND THE PERFECT BUSINESS PARTNER IN AS LITTLE AS 3 STEPS INSTEAD OF THE USUAL 6.


AGENCY: TBWA NEBOKO

CREATIVE: LAUREN SPENCER

CREATIVE: TESS DE GRAAF

PRODUCTION: TBWA NEBOKO

VISUAL DESIGNER: LEROY YZER

ILLUSTRATOR: LEROY YZER








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2023